3 Things Nonprofits Should Think About When Making SMART Goals
Posted on: June 19, 2015 by Care Providers Insurance
Most nonprofit organizations use the SMART goal-setting strategy to outline their future success. Generally, the letters break down as follows: Specific, Measurable, Attainable, Relevant, and Timely.
Although getting SMART with your goals will help your organization focus its efforts, today’s fast-paced and dynamic business environments require nonprofits to break out of traditional models of thinking. Getting smart about your SMART goals will help your organization achieve more.
When making your SMART goals, remember 3 things:
1. Your goals should be specific and measurable, but they should also motivate and inspire. When creating your goals, think back to your vision and ask how this fits into mission. Remember, your goals should make you excited to take an action.
Are any of your goals boring? Well, they’ll probably bore your staff and volunteers too. Defeat the monotony by attaching your clear, well- defined goals to your mission or vision. How will this help you make a difference? Are you more excited to get to work now? Good!
2. The A in SMART stands for attainable – but we want you to dream big. When goal setting, take the word attainable loosely. As the old saying goes, “the sky is the limit”. While some goals may seem difficult, they can lay the groundwork for your nonprofit to work harder and do extraordinary things.
So remember, never limit your organization based on what you fear it can’t accomplish. When faced with a difficult task, break it down into small, easy – to-achieve steps. You’ll be surprised at how far you go.
3. Flexibility is key in the long- term success of your nonprofit. Remember that every goal is subject to change. As new situations arise give your team permission to refine and modify your goals
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